McKinsey QB Labs
QB LABS MINDSETS VISUALS & CASE STUDIES TEMPLATES
Client
McKinsey QB Labs
Services
Web Design, Template Design, Visual Identity, Case Study Framework
Platform
Web, Presentations, Documentation
Project Overview - Mindset Visuals
Developed a series of institutional designs for McKinsey QB Labs to visually represent and communicate their core mindsets. The project focused on translating abstract concepts into clear, compelling visuals that align with McKinsey’s brand standards while capturing the innovative and experimental spirit of QB Labs.
Project Overview - Presentation Templates
Comprehensive visual templates and case study frameworks for business mindset development and presentation that enhance learning experiences and professional communication.
Challenge
Create a cohesive and professional visual system for presenting business case studies. The goal was to design a flexible template that ensures clarity, visual engagement, and consistency across various types of case study content.
Solution
Developed a modular template system with consistent visual language, clear information hierarchy, and flexible components that could be adapted for different types of business content and case studies.
